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Category: Business


Category: Business

West Corporation

Posted on July 11, 2017 by West Corporation 


Empower your Security Team When an Emergency Strikes

Your security team can play a vital role during an emergency situation; however, they need to be aware that there is an emergency in the enterprise, the nature of the situation, and its precise location. With West’s Desk Alert solution, you’ll empower your security team with tools that help them to be of assistance in ways that were previously impossible.

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West Corporation

Posted on June 15, 2017 by West Corporation 


Behind the Scenes at West’s Emergency Call Relay Center (ECRC)

By: Tricia McConnell, Sr. Marketing Communications Manager

On a Friday afternoon in the Emergency Call Relay Center (ECRC) at West, call volume is steady but manageable. A vehicle collides with a bus, which triggers a 9-1-1 call from the car’s telematics system. A registered nurse from a 24-hour hotline reports a caller complaining of chest pains and nausea. The ECRC call takers identify the location and nature of these emergencies then conduct warm transfers by contacting the appropriate public safety answering point (PSAP) and confirming that the dispatcher and caller can communicate before dropping off.

The mood in the room back in October 2012 was significantly more intense. Then, as Hurricane Sandy surged up the east coast, PSAPs in impacted areas struggled to manage the overwhelming 9-1-1 call volume. The ECRC staff and other West employees worked extended shifts and through scheduled days off to help PSAPs respond to incoming 9-1-1 calls.

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West Corporation

Posted on June 1, 2017 by West Corporation 


Using GIS Data to Improve Alarm Monitoring Center Operations

By: Mary Jo Lakhal, Sr. Program Manager

As I mentioned in a previous post, to optimize alarm monitoring center performance, you need AHJ contact data that is highly accurate and available in real time. Of these two attributes, I believe data accuracy is the more difficult to achieve.

I know from experience that even with a dedicated, full-time staff, creating and maintaining an agency contact database is challenging. Frequently, the consolidation of jurisdictions or adjustments to jurisdictional boundaries result in hours of work tracking which subscribers must be assigned to a new agency.

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West Corporation

Posted on by West Corporation 


Five Steps to get the most out of GIS in your NG9-1-1 system

By: Peter White, GISP

One critical component of the transition to Next Generation 9-1-1 (NG9-1-1) systems is a shift from the use of tabular Master Street Address Guide (MSAG) and ALI data to a reliance on Geographic Information Systems (GIS) data for location identification, validation, and call delivery. For agencies that are ready to progress to a GIS-based NG9-1-1 system, the process can seem daunting. Fortunately, West has gained significant experience in helping agencies create and deploy GIS data through our methodical, no-nonsense approach. This process has proven to reduce complexity and the risks associated with this substantial shift in 9-1-1 systems.

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West Corporation

Posted on May 18, 2017 by West Corporation 


The Critical Link Between AHJ Data and Your Monitoring Center

By: Mary Jo Lakhal, Sr. Program Manager

As many of you in the security and alarm industry know, West specializes in 9-1-1 technology and solutions for public safety, carriers, companies and educational organizations. In 9-1-1, the accuracy of the data (the caller’s location) and the speed at which that data is delivered to public safety are key to successful emergency outcomes.

Obviously, the faster we can identify where a 9-1-1 caller is, the better. Speed without accuracy sends first responders to the wrong address. Accuracy without speed delays response times and puts lives at risk.

We know this is true in the alarm industry, too—particularly in the monitoring center, where speed and efficiency translates to improved ROI and satisfied subscribers (less churn).

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West Corporation

Posted on May 12, 2017 by West Corporation 


The Acceleration of Customer Experience

By: Doug Thompson, Director of Product Management and Development

Customers in every industry are evolving in step with the technology they touch. Advancements like vehicular Wi-Fi connectivity are becoming mainstream and the phrase “hang up” the phone has lost true meaning for anyone born in the last decade.

During my presentation at Forrester’s Digital Transformation, I discussed how brands must address more rapid consumer evolution and the symbiotic relationship between man and machine. The biggest takeaway? One must understand where your CX stands now in order to develop an adequate strategy to shift it to an ideal state.

After taking this brief CX Strategy assessment, be sure to click here to see what your score tells you about your personal next steps in CX strategy. Primary areas of focus include: Read More >

West Corporation

Posted on April 27, 2017 by West Corporation 


West Provides Key CX Performance Rules in CCW Research Report

West collaborated with CCW Digital—a prominent community, resource hub and advisory for customer management practice, call center and customer experience professionals—on their Performance & Agents Executive Report. This report addresses the goals, challenges and solutions that organizations should address in the pursuit of a result-oriented customer experience function.

Within the report, West’s “Practicality Guide: An Illustration of Improved Performance,” offers up 5 Rules of Customer Experience Performance (starting on page 25). You can read more about these best practices in the full write-up here.

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West Corporation

Posted on March 6, 2017 by West Corporation 


Keeping Remote Users Safe with E911

Employees are traveling across the nation to attend meetings and conferences. Businesses are adopting tele-working policies and corporations are allowing teams to meet and brainstorm off-site. However, what happens when one of your remote employees dials 911 from their soft client? Does your organization know where they are? Can you connect them to the help they need in a timely manner? Though the ability for users to work remotely can provide organizations with greater flexibility, connecting these workers to E911 can represent a challenge to an enterprise.

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West Corporation

Posted on February 21, 2017 by West Corporation 


How Thoughtful Communication Helped Tackle a Hurricane

Utility customers not only crave solutions for more reliable communication, but desperately need them. So when Hurricane Matthew tracked across Florida, a major utility partnered with West to provide the instant peace-of-mind their customers sought. Determined to keep customers in-the-know throughout Matthew’s entire lifecycle, they employed a number of communication strategies to ensure every customer’s voice was heard. When all was said and done, they successfully automated around 34,000 inbound calls, placed 2.3 million proactive outbound calls and saved $1 million along the way.

Download this case study to learn more about this Florida utility company’s success during Hurricane Matthew. Read More >

West Corporation

Posted on February 2, 2017 by West Corporation 


Data Can Be Your Customer Experience MVP

You’re gearing up for Super Bowl 51 this weekend, right? Imagine if you were settling in with your Best Buds (“King of Beers,” pun definitely intended) and discovered that it was aired via Pay-Per-View (PPV)…

Okay, don’t fret—this isn’t the case—but there are plenty of big TV events that are PPV-only throughout the year.

One leading cable/satellite company seized the opportunity for PPV viewership using proactive communications to promote an Ultimate Fighting Championship (UFC) event that would likely pique the interest of many subscribers.

It worked.

This client’s goal was to increase self-service to improve the customer experience – and capitalize on automation to increase revenue. West’s expert data analysts helped them achieve both by drawing parallels between customers’ behaviors and their likelihood to purchase UFC PPV fights. Informed by that data, subscribers received proactive notifications two days prior to the event that gave them the option to purchase the fight right then and there.

Predicting which customers would most likely purchase the next fight, and prescribing how to deliver an individualized, attention-grabbing message to them at the perfect time resulted in a 40 percent increase in revenue compared to previous efforts.

Analyzing customer data is the key to getting into the mind of your audience and taking their experience to the next level. Read More >


West Corporation

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