Category: Proactive Notifications & Mobility


Category: Proactive Notifications & Mobility
West Corporation

Posted on June 20, 2018 by West Corporation 


Cheap, Fast or Good: Which is Most Important?

You can have it cheap, fast or good. Pick two.

Not many companies give such an honest assessment of their ability, but this common phrase is true across the board. Rarely, if ever, do you get the luxury of getting all three from any product or service. Read More >

West Corporation

Posted on May 21, 2018 by West Corporation 


5 Tips to Get Utility Customers Excited About Peak Energy Demand Credits

Peak energy demand credits are great. They put less stress on utility infrastructure, reduce wasted electricity and give many customers a discount on their bill.

But none of those benefits are possible if utility customers don’t know about them. Or just as unfortunate, they know but choose to ignore them. Read More >

West Corporation

Posted on May 14, 2018 by West Corporation 


Summer Prep: 3 Best Uses of Inbound Communication Tools for Utilities

Proactive communication helps guide utility customers down the right path. But sometimes you need them to make the most efficient, cost-effective or responsible choice on their own. Yet even when customers want to make the right decision, they oftentimes still need to contact you for help. That’s where inbound communication tools for utilities can help, and summer is a great time to get started.

Inbound communication tools for utilities are really no different than tools used in other industries. They include solutions like chatbots, contact center software, interactive voice response (IVR), webchat, email, web portals and more. So you may already be quite familiar with these tools and just need some guidance on how to get more from them. Read More >

West Corporation

Posted on April 12, 2018 by West Corporation 


Substation Automation: The Best Way to Track Employee Check Ins

By Chandler Harrison, Account Development Executive

For today’s utility companies, keeping the power on is the most important consideration in substation management. But with more substations to run and increased demand from customers, saving time and money is more important than ever. So utilities turn to substation automation. Read More >

West Corporation

Posted on January 3, 2018 by West Corporation 


How to Build a Single Customer View

By David Orwick, Product Development Manager

As competition rises in every industry, customers choose brands more often based on their experience with a company. Consumers want to know that a business truly cares about them and can deliver a personalized experience.

For an organization with millions of customers, that may sound impossible, but with a little strategy and one helpful piece of technology, any business can create a single customer view to deliver personalized experiences for each and every customer. Read More >

West Corporation

Posted on December 18, 2017 by West Corporation 


13 Benefits of a Pilot Project Before Buying

By Peter Wulfraat, Vice President of Sales

Starting a new project can be exciting, challenging, and scary all at the same time. Whether it’s texting customer service or adding natural language to your IVR, you know a new technology solution has the potential to improve the customer experience, but how will your customers respond?

So how do you answer that question without paying for and implementing a full-scale solution? You start small and take it for a test drive with a pilot project. Read More >

West Corporation

Posted on December 12, 2017 by West Corporation 


15 Stats That Show How Mobile Shopping is Shaking Up Retail

By Emily Bannick, Director of Client Services

Whether you’re looking for a Christmas gift or just treating yourself, mobile shopping has definitively changed the face of retail.

Consumers have shifted from shopping primarily in brick-and-mortar stores to buying their goods and gifts online. And now, another change is occurring as customers bypass their laptops in favor of mobile shopping on their smartphones. Read More >

West Corporation

Posted on December 5, 2017 by West Corporation 


4 Ways to Reduce Call Volume with SMS

By Andrew Dill, Sales Executive, Utilities

Most companies want to provide good customer service, but every second someone spends on the phone costs money. So businesses start tracking things like average call length, which leads agents to rush through calls, hurting the customer experience (CX).

Fortunately, there’s an option that both improves CX and lets you reduce call volume, and it’s located in nearly everyone’s pocket: SMS texting. Read More >

West Corporation

Posted on November 30, 2017 by West Corporation 


3 Benefits of a Managed SMS Provider You May Not Have Considered

By Molly Slater, Sales Engineer

If you’re listening to your customers, you know there’s one channel many of them prefer to use to communicate: texting. But how do you send each of them a personalized message that meets their need?

The expectation is increasingly common, as is the above question. Fortunately, any business can deliver the experience customers crave with the help of a managed SMS provider. Read More >


West Corporation

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