For several years now, chatbots have been one of the most intriguing communication tools for business owners around the world. Increased automation and always-on customer service is a tantalizing prospect in every industry, but that goal may be more difficult to achieve than you expect.
So far, chatbot design hasn’t always gone according to plan. When it comes to artificially intelligent communication channels — bots in particular — not all designers are made equal. To ensure your solution captures the most desired outcome, make sure the developers handling your new solution protect your brand image and deliver an optimal customer service tool by avoiding these seven common mistakes.