Case Studies

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West Resources

Animal Health

Addressing the needs of a top Animal Health pharmaceutical company with gaps-in-coverage, cost-of-sales, and speed-to-market challenges in 15,000 cattle and pet accounts.

Accelerating the Sales Funnel

A multinational financial services corporation needed to quickly implement a funnel development sales strategy to rapidly generate prospects and prioritize opportunities for the field sales team. The company’s field sales team was responsible for large areas of geography, conversely causing gaps in coverage for areas outside of major metro markets. With funnel acceleration techniques such as, email and direct mail already proven to have minimal success in developing the company’s sales pipeline with viable prospects, the company was in need of a solution to eliminate gaps in coverage and develop the field sales’ funnel.


Miami, Florida-based Univision is the leading and largest Spanish language media company in the United States.

The Kroger Company

The Kroger Co., based in Cincinnati, Ohio, is America’s largest grocery store chain and the second largest grocery retailer by volume.

KPMG Job Fair

KPMG JOB FAIR ATTRACTS 10,000 ATTENDEES. Candidates from 40 countries attend.

Fifth Third Bancorp

Cincinnati, Ohio-based Fifth Third Bancorp is a diversified financial services company and among the largest money managers in the Midwest.

Ariba Annual User Conference

When Ariba, Inc, the global spend management leader, started planning their 2009 user conference they knew they were facing a daunting challenge.