Revenue Generation

Revenue Generation

Revenue Generation Solutions to Overcome Sales Challenges

West is one of the nation’s leading providers of business-to-business sales and account management services. We combine nearly three decades of experience and superior sales methodologies with advanced technology to deliver an integrated suite of revenue generation solutions, allowing our clients to overcome a variety of common sales challenges across multiple business segments. From lead management and team selling, to account management and sole territory coverage, our revenue generation solutions help our partners drive incremental sales, increase market share and strengthen relationships with your customers.


The percentage of
revenue our sales models
grew a dramatically
declining book of
business after just 12
months of deployment

 Watch Overview
Sales Optimization

There is no other single business function as important to a company’s performance than generating revenue. It is the critical success factor to living, growing and sustaining profitable income. West Specialized Agent Services, business-to-business sales delivers dedicated and transparent solutions to exceed your sales objectives. Revenue Generation through sales force optimization helps you create, build and grow your sales channel while creating engaging communications that foster long-term and proven success.

Sales Design

Relationships are now the new currency as the buying cycle has become more intricate. Our Revenue Generation Mapping Process considers your business goals while evaluating your sales design, ensuring sales objectives align with financial tracking.

Sales Models Beyond Feet on the Street

Our Revenue Generation offering uses sales models beyond traditional feet on the street by leveraging the changing buying environment and adapting to next generation marketing. Our models shift the emphasis from products to personalization, place to engagement preference, price to market opportunity monetization and promotion to differentiation.

West Corporation